What you need to know Taking a “Story First” approach to event activations boosts engagement and makes a lasting impact. Inviting attendees into the center of the action takes them from being passive observers to active participants. Part one of our series on “Story First” event planning introduces why and how to establish a cohesive…
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What you need to know In a “Story First” event planning approach, the setting is about so much more than where your event is held. Settings evoke a mood, but they also have the power to define and even change characters. Think of the deep, dark forest in fairy tales or the Millennium Falcon in…
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What you need to know Setting a successful creative event strategy starts with knowing how to tell a good story. Event professionals who approach event planning like they’re drafting a bestselling book or blockbuster screenplay create a more engrossing experience for attendees. Instead of executing against a checklist, they’re plotting opportunities to forge emotional connections….
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What you need to know Inspiring corporate event audiences to perk up and engage at an 8 a.m. general session isn’t easy. Delivering interesting and memorable presentations is an art. We asked Senior Creative Director at Hartmann Studios, Ryan Girard for his secret to helping speakers feel confident in front of a crowd. Ryan is…
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What you need to know The auditorium lights dim, and the stage brightens. A singular figure steps forward and begins to tell a story. The audience is rapt. They laugh at some anecdotes and their eyes well at others. The speaker captivates everyone by conveying a universal message in a way that touches everyone at…
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Hartmann Studios Executive Creative Director Jeff Vara gets this question a lot. And given his decades of experience crafting keynotes, we’re keen to hear his answer. “Any form of communication should only be as long as it needs to be to get your message across. And no longer,” Vara explains. “Once [your audience] gets your…
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Events can be a powerful tool for B2B marketers to leverage in their marketing strategy. Whether it’s for a sales kick-off, product launch, or looking to leverage the advantages of being in-person, you need a plan.
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Navigating the intricate world of event management is like orchestrating a symphony — every detail needs to harmonize seamlessly to create an unforgettable experience. As dedicated event producers, we understand that while the spotlight often shines on the highlights of the planning, it’s equally vital to shed light on aspects that can easily veer off…
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At Hartmann Studios, we are able to provide custom global experiences that include exceptional digital productions and brand representation.
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Writing in the voice of a keynote speaker is a unique process every time. We pride ourselves on becoming an extension of your team and creating a speech that is purposeful, as well as authentic.
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