Inspiring Executive Leaders in an Immersive Event Setting

Cox Enterprises connects organizational leadership

Back

Syncing event design with a top-tier environment

Executive leaders need time and space to dream big. That’s why Cox Enterprises chose to host its senior leadership workshop at the stunning Streamsong Resort. This exclusive setting would be more than a backdrop for bonding and renewal activities. Intentional messaging blended with physical aesthetics and elevated belief in the brand. The inspiring, architect-designed environment immersed 240 top leaders for three days.

Thanks to a total resort buyout, Cox was able to apply custom signage to seamlessly integrate their identity and event theme, effectively rebranding the entire hotel property. Window clings, a graphic wall featuring an organizational timeline, and massive, movable letters spelling out the “DIALOG” theme unified the ambiance at every turn. The resort exterior was even made to appear as if it was designed specifically to suit this event. Our total takeover immersed leaders from the moment they entered the luxurious oasis.

Retreat programming revolved around the theme, ensuring consistent and targeted messaging. This involved:

Developing and producing leadership keynote sessions, interactive breakouts, and video and multimedia assets.

Delivering a dynamic multimedia keynote experience, including bespoke stadium surround sound and an IMAX-like 90-foot, panoramic LED wall display.

Providing an engrossing viewing experience with executive seating in a custom-built, tiered stadium for this elite group.

Welcoming executives with celebrity-level gifting, underscoring the event’s significance.

Lavish on-site experiences, including access to three nationally ranked golf courses, gave leaders a break from meetings. Guided bass fishing adventures, sporting clays, tennis, and archery challenges across 7,000 pristine acres provided opportunities for executives to connect in new and beneficial ways.

Event Strategy

Creative Services

Digital Services

Event Production

Technical Production

Strengthening attendee experience for cross-enterprise collaboration

The priorities for this multi-day program were to recharge the leadership team and strengthen bonds among executives. Mobility among enterprises is common at Cox, so leaders needed to understand what’s working, what’s transferable and what’s scalable.

Leaders participated in programs and renewal activities that fostered teamwork and constructive dialogue. The event resulted in the cross-pollination of best practices among a diverse set of companies, aligning four business units on the overall corporate direction.

Attendees also absorbed event messaging via the large-scale signage and branding package built into the environment. Streamsong Resort’s architect spoke to the audience about the design process, which further enriched an unforgettable and one-of-a-kind experience.

Hartmann Studios’ partnership provided integrated support that made achieving ambitious goals possible. As our client collaborators put it: “Everyone was raving about how beautiful the stage and presentation design looked. And the signage…people were just in awe! The workshops were a huge success, and no one got lost! Your team knocked it out of the park.”

7,000

acres of lush Florida scenery

240

executives

90-foot

curved LED wall

days of bonding and dialog